• Tips on how to Zazz your Brand #6 – Not Everyone understands Social Media •
For the past couple of years, a great number of brands, agencies and digital marketers have entered the social media scene.
Either someone trying to establish their brand online or trying to help others to do so.
The problem is, not everyone understands social media.
It is merely limited to posting a bunch of pictures, using hashtags and promoting content.
However, is it just that?
Or rather, is this much enough?
Building your brand is also about providing value to your audience, forming a connection with them, making them feel that you’re beyond a brand.
And that’s not it.
Social Media is a blend of storytelling, writing, marketing, clicking pictures and videos, curating, designing, analyzing and reporting.
Those who can accomplish all for a brand or if a brand checks all those points, then they are on the right path to understanding social media on a macro.
(On a Micro level, there’s still a lot more to know and understand)