“Circumstances didn’t allow me to…”

“Circumstances didn’t allow me to…”

“I wanted to, but the circumstances didn’t allow me to…”

Isn’t it easier to blame everything on circumstances?

We all do it.

It’s more difficult to not let exterior events or actions hinder our progress and not let it stop from achieving what we set out to do.

The opposite is easier.

Well, the tough minds who do achieve, never blame anything or never even think of it.

Once they have the target in mind, they’ll achieve it or try achieving it, no matter what!

The mindset is important – if you want to do, then do and not let anything stop you.

What do you want to do?

Walk your own path!

Walk your own path!

Only the achievements are compared, not the goals or the aspirations or the journey or the day-to-day life!

It’s simply astonishing how the society works!

The best way to move forward in life is to follow your Journey and stay in your lane!

Can’t get any simpler than that!

Celebrate others successes instead of dwelling over them!
Support them in their failures instead of enjoying them!
To top it off, walk with others instead of trying to trample them!

Every brand needs to set their tone.

Every brand needs to set their tone.

Every brand needs a consistent tone over all their platforms, online and offline. In regards to the online sector, your website or your app or your digital presence over all the social media platforms, need to stay consistent with the set tone.
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‘How would you like your audience to perceive your brand, depends on its tone!’
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Often, the agencies tend to mix up the tone which sends an irrelevant message to the audience. For example, while handling your social media profiles, agencies create different types of content, time and again, which does not follow the tone of your brand. Due to this inconsistency, even the audience fails to understand your brand, which will probably affect your image and even your offline sales.
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‘Inconsistent brand tone gives out an unaesthetic look, in return, affecting your image and sales.’
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So what should you do – 
SET THE TONE AND MAINTAIN IT.
A. Minor details make the most difference. 
B. Work with the right agency.
C. Communicate with your designing team and ensure they understand what your brand is about.

Pumped Up Mondays

Pumped Up Mondays

Are you letting external or internal factors affect your life?

Either or both have an impact, it’s up to you, your choices define the impact.

You can be in control of your destiny.

Your choices.

Your thoughts.

Your decisions.

Define these factors and taking the first step towards changing them is the first step.

The process of planting a tree.

The process of planting a tree.

A brand’s social media development is like planting a tree!
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For it to give you the results you want, you must spend months and months and years of proper planning, implementation and execution for it to reach its true level. You wouldn’t expect to plant the seeds and let it grow into a tree in less than a year, correct? Managing social media is similar to that situation! Even with an adequate promotional budget, you need to first set your goals.
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Building an online brand requires much more than spending on ads.
Firstly, you must ensure that you have a proper brand design and language which will make it easier for the audience to relate to your content.
Secondly, you must provide relevant content and differentiate them as per the social media platforms you’re using. For that, you must have a proper plan and schedule beforehand and know what you’re seeking to achieve.
Thirdly, focus on the community you’re building. This community is going to be important in the creation of your brand’s online identity.
Ultimately, we could break the complete process into three small steps, but these powerful measures take time to build. Once you understand them, then it’s your arena. Your sales will start soaring high!
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Be patient and ensure you as a brand are playing an essential role in keeping the digital presence active.

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Life.

Life is so simple, yet we complicate it.

We twist it with other people’s judgements and opinions; we confuse it with keeping materialistic goals at the benchmark to become successful; we hinder its progress by living a life we don’t want to live.

And for what?

Building your Personal Brand in 2019!

Building your Personal Brand in 2019!

In the previous articles, ‘Why now is the right time to build your Personal Brand’ (Click here to read it) — the focus was on the importance of Personal Branding in 2019 — its what and why. In another article, titled ‘You’re being Googled’ (Click here to read it) — various situations in different types of careers have been pointed out when either we or someone else Googles us, and how you can be at the forefront of those situations.

Here’s a quick take on how relevant a personal brand can be — 
In this smartphone era, with everyone’s attention on their screens and most of that time spent on social media platforms, it’s also The Age of the Individual. Every photographer, every writer, every poet, every gamer, every entrepreneur and people from other different professions now have the platform to create their brand.

Why Now?
With people’s attention towards their smartphone and the majority of the people spending hours every day on social media platforms, it is easier than before to make an impression on these platforms.

With a prior focus on its relevance, the attention now shifts to the creation of one. An individual might know their story, their journey, the value they would like to provide to their audience, their message and their goals — all of the essential factors when it comes to building a personal brand.

However, the majority of them are stuck in the ‘How’ of it. How to create one? Where to start? Can one do it individually or do they need to hire someone to strategize it for them? Or do they need someone to manage the entire thing for them? For many, that is an option, without a choice — because they have a lot on their shoulders, in terms of day-to-day, but this is equally important too.


In this article, we shift our focus on to a few significant pointers that anyone (wanting to create their brand now or in the future) should know!

Let me also add, my agency Zazz Media focuses on building brands on social media. In 2019, the limelight has been on personal branding — where we help plan, strategize and create a blueprint for the end-user, specifically for them — showcasing the type of content buckets to focus on, how to tackle every social media platform differently, where the focus needs to be and how to grow an audience for the long-term.


At a macro level, here is where you should focus — 
A. Know your ‘Why’
– Why do you want to build a personal brand for yourself? What are your intentions?
– If you have a pre-defined ‘Why’, it will become more manageable for you or your content creator to define a path of ‘What’ and ‘How’ for you — in simple terms, your approach to social media.
– Often people know what they do, and they’re able to translate it into their content. Although, some posts might do well, at a macro level, the audience and you, yourself would be confused with the purpose behind this content.
– Set pre-defined goals and plan the content accordingly — you wouldn’t want to deceive your audience in the long-term.

B. Create a Brand around yourself
– Once you’ve defined your ‘Why’, the next important step is to create a brand around yourself.
– Create a brand tone and a brand message, which in turn increases your brand recognition among your audience, from a long-term point of view. [It takes at least 5–7 impressions for a person to remember your brand.]
– Preferably create a logo/customized name/signature/brand colours which set you apart as an individual.

C. Value for the End-User
– You can perceive this as a physics formula if you would like to, but these are the steps to remember. 
Your intent + your message + brand + value for the end-user = Results.
– What are you selling? What is the audience getting out of your content? There is a lot of noise on the internet and people are consuming a lot of content, what sets you apart, is the value you provide to them.
– The end-user gets to decide if the content provided, is valuable to him/her or not and whether they should stick with you for the long-term.

D. Double-down on your Strengths
– There are many different forms you can approach your content and reach out to your audience — Written, Audio and Video, to sum it up as three major categories.
– You get to decide what you’re good at and then double-down on your strengths.
– If you’re good at writing content, then focus more on articles, blogs and captions. If you’re good at video, then create as many videos as possible around your topics and double-down on the visual content. If you feel you’re good at speaking, but not comfortable in front of the camera, then podcasting is the way to go for you.
– Of course, if you’re an all-round person, then the best move is to triple-down on all the content forms together. You get to reach your target audience in all ways possible — some may be video/ audio enthusiasts, some may like to read — your focus should be preferably on all of them.

E. Worrying about the metrics won’t do you any good
– People creating content, especially for social media platforms, tend to focus on the short-term. How many likes does the picture have? How many followers do I have? How many views am I getting? These are the metrics which decide whether the creative/ campaign is successful or not, whether the audience is reacting to their content positively or not.
– Always have the focus on the long-termfocus on the brand. It takes a while to build a brand, and the results shall appear. Focus on building relationships with every person who has decided to follow you — and they shall convert.
– Whether your content is valuable enough, for your audience to share and comment and save, should be the focus. Those metrics say a lot about the type of content you’re posting — whether it has a positive impact or not.
– There are other impactful metrics to take care of — how to connect to your audience of a highly engaged post — whether your audience is interested or not. However, the above pointers are to be viewed from a macro perspective, which keeps you in check.

F. Talk to them
– Often, people focus only on creating content and the “generic metrics of likes and followers” and make their future decisions based on that.
– They forget to engage with people who have left a comment on their posts, forget to reply to those who have DM’d them, don’t focus on engaging content which increases the probability of someone dropping a comment.
– Talk to your audience regularly. What do they want from you? Are they getting value from you? What more can you do for them?

G. Enjoy the process
– The process of creating content, building an audience, building a brand is a long one. The point is to enjoy the process.
– If it is a forceful one or one focused on results for yourself only, then it is one of short-term, where neither of the parties nor you nor your audience will enjoy what you’re producing or what they’re consuming.
– These are also times when people aren’t patient enough, focusing on short-term results, fall prey to techniques of buying likes/ comments, buying followers or participating in engagement pods, so they get “quick results”.

H. Be Authentic
– Said that the most important is for the last. Be Authentic, always.
– If you create a “front” on social media, create a version you’re not in reality, you might win now — with the type of content you post. But, one thing is for sure, you definitely cannot do it forever. You’ll not be able to keep up with it.
– Always be authentic to yourself, to the people you reach out to, to the content you create — it should all be about the real “you”.
– Your audience can read you in a moment, even if you don’t realize it. “Fool them now, but you cannot fool them forever”.


Everyone is so focused on the creation of content, what the audience will react to, what are they interested in, what will bring them more likes — no one focuses on reality.

Social Media is just a medium to reach out to the interested people, the same way you would approach someone at a networking event, the same way you would contact someone for a sales call.

Summarising the entire article on “How to build your Personal Brand in 2019?”, this is it — Your intent + your message + brand + value for the end-user = Results.


Reach out to us at zazzmediaindia@gmail.com, and we can help you out for the future.

Life in the Entrepreneurial sector vs Advertising sector

Life in the Entrepreneurial sector vs Advertising sector

The irony of life! Don’t get me wrong, ideation and execution both are important! What differs is their importance in specific circumstances!

Life in the Entrepreneurial sector,
Execution > Ideas.
– Ideas come occasionally. That’s the easy part!
– The idea with the most potential, the idea you are most passionate about, to work day in and day out, should be your priority.
– Once you narrow it down, the execution is the difficult and important part of this process.
– I’ve heard this so many times, when someone had an idea, but didn’t execute it because of various reasons. If the idea is legit, you have to execute. You have to try it.
– Once you begin, you won’t stop.

Life in the Advertising sector,
Ideas > Execution
– On the other hand, in the advertising industry, the execution matters 100 per cent. Whether your campaign is a success or not, whether you’ve reached to your audience and whether they received the message, you were trying to send, matters.
– At the same time, the idea is more important. Out of all the ideas, the idea chosen has the potential to get more results.
– The potential everyone saw in the idea, and scrapped the others for it says it all, ideas > execution.
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What’s the purpose behind this post?
・Be aware of the life you’re living, and how everyday learning is affecting your life.
・Ideas matter, period. Execution matters, period.
・Focus on what’s important and don’t procrastinate by blaming either for your faults.

Improving ourselves! (A personal story)

Improving ourselves! (A personal story)

We get so entangled in our day-to-day lives, with “chasing happiness”, with “attaining success” that we are always chasing something.

When was the last time we focused on ourselves? When did we take a step back or rather stayed still and thought about us – who we are?

I was the person I’m referring to, in the first paragraph! I had been living it, without realizing the mistakes – because that’s what the society taught us, because that’s how everything is around us.

Something clicked within me, that things are going good but I’m not content with it. That its time for a change. That I’ve to change myself, in order to grow.

When you ponder over yourself, when your only goal is to learn more, about what is right – you seek knowledge and nothing else.

And in this process, you improve yourself. Improve as a better version of yourself! A 2.0, if that explains better.

With a good period of time spent on this and having realized that the process is long but enjoyable – I learnt this, the only way forward is to improve yourself and nothing else.

What Social Media is not!

What Social Media is not!

Social Media is the current, most effective hot trend when it comes to communications for people and brands.

You can brand yourself, reach to your target audience, cost-effectively and increase your sales too.

However, even with this disproportionate advantage that social media provides us, we have brought it down to a lot of things it is not.

  • a game of likes

the higher the number of likes, the more effective the campaign has been

  • a platform of followers

the more the number of followers, the more famous your brand is

  • using sales as the method to grow and then calling the process inefficient
  • posting pictures without context

another factor when it comes to lack of planning

  • lack of experimentation

using your personal opinion as the answer for all probable and unproven steps – for example, people having the impression of writing only short captions when it comes to Instagram.


For someone to truly understand the power of social media, for what it is, how useful and practical it can be, takes a lot of planning, strategies, experiments and convincing.

This is one of the reasons why I started Zazz Media, to effectively utilise what’s at hand and use it in the best possible manner.

When it comes to social media marketing, one thing I’ve always focused on and said time and again is not to focus on the obvious and look at the bigger picture.

A 1000 likes on your picture is not the success metric, but 40 likes from your target audience are.

Learn, understand, experiment and reap the rewards!

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Perspective matters.

How do you approach a particular situation in life depends on your perspective!

You can approach a negative situation with a macro positive perspective of life.

You can approach a positive situation with a micro negative perspective of life and not enjoy the positive results at all.

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It all depends on you. Your perspective decides who you are and who you want to be, how you’d like to move forward in life.

You have the power to change that perspective, if you want to, if you feel it’s not in the right direction! And it all starts with your mindset!

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Perspective matters.

Two thoughts on my mind!

Two thoughts on my mind!

When you think you’ve lost your path, your mind works in such mysterious ways and paves a new journey for you!

A year ago, I had neither on my mind and today, both of them are the driving factor in my life!
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What you shall seek, you shall become!

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Make Positivity Louder

Make Positivity Louder

I’m super passionate about this and also understand why its so important – my mission – #MakePositivityLouder

Positivity is the route to happiness!

Your positivity can lead to your happiness and of those around you.

Be positive and see the perspective change in every situation than before!

On a path to a successful life – life also hits you with specific moments of concern, stress and problems. How positively you handle them makes you the person you are!


  • In the social media world, full of negative opinions and remarks, one positive comment cheers up a person, you won’t imagine how.
  • Showing positive support towards another person’s plans/ ideas for their future will give them the backing they need.
  • Tackling every situation with a positive attitude will provide you with a better outcome and understanding of it.
  • If you’re optimistic, there is nothing one can’t achieve – no matter how unusual or how big their dreams are.

Spread Positivity!

I’m on a path to figure out what’s true and what matters!

I’m on a path to figure out what’s true and what matters!

Over the past few months, whatever I’ve learnt, I’ve realized so much of the lives we are living or rather supposed to live, what we have been taught is so irrelevant!

When I started realizing my flaws, I decided to walk down this path and figure out what’s true and what matters!
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Sometimes, when I speak about these things on Mindset and Positivity, people see what I’m talking about today! But I’ve also been on the other side of the coin, hence I know what both the sides look like!

This is probably why I’m so passionate when I’m walking on this current path and trying to be so vocal about it.
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Try asking yourself, what’s true and what’s the way we have been living? You might end up thinking a lot about Life, but that’s how it should be too! Think and execute your steps!

Is Digital Marketing for everyone?

Is Digital Marketing for everyone?

Digital Marketing is the current hot trend that everyone is shifting to, even those who have no idea about the process of digital marketing!

The current mindset is such that, digital marketing is only about handling the brands’ social media profiles and posting pictures on it.

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I’d like to start with clarifying that, one, social media marketing is a part of digital marketing and not vice versa.

Digital Marketing includes all services through which one’s marketing can be done using the internet.

The services range from SEO, SMM, Paid Promotions, Email Marketing, Banner Ads and so much more. The list is endless.

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Even when it comes to social media marketing, handling a brand’s social media is beyond posting pictures on Instagram.

Saturated market or not, the true digital marketers are those who understand the process behind this. Those who understand what message the brand needs to send, that goes beyond getting a certain number of likes on their picture. (Let’s also include the fact that these ‘likes’ have become a success metric for so many out there, because either they aren’t aware of the real metrics that need to be studied or no one is telling the brand owners that they’re paying the wrong people for the wrong process)

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In my opinion, I’d say that instead of jumping the gun on social media and becoming a “digital marketer”, what should be done is, to study the field first, understand the know-how and probably work for someone first, so you know most of the things beforehand and you get an experience of it.

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You Do You!

We often look towards others, when we are looking for the ‘right’ thing to do!

What’s the right market opportunity at the moment?

What’s the right investment strategy?

What’s the right course to study?

We often forget that there’s no “right” thing at all!

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You’ve to do what’s right for you!

This is also where self-awareness comes in – you need to know yourself, what your strengths are, what your goals are, where does your happiness lie and then do that!

You do you!

How are you doing?

How are you doing?

Let’s start asking ‘How are you doing?’ instead of ‘What do you do?’ and ‘How’s work going on?’ to everyone we meet!

What do you think?

People don’t speak about their feelings and emotions! People don’t speak up whether they’re happy or not!

//Happiness is what matters, right now, tomorrow and in the future.//

Yes, work’s important and yes, goals are important too, but not at the cost of your happiness!

A simple question, ‘How are you doing?’ would allow everyone to live a better life and actually make them aware of their feelings and emotions! #FoodForThought

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My 1-on-1 with Grant Cardone!

According to the Law of Attraction, it is said that, what you chase runs away from you!

This statement was on my mind for a while, and especially with regards to money!

When I had the opportunity to ask Grant Cardone a question, I thought this is the best question I could ask to someone who has the motto to 10X everything!

How do you build a successful team? – Google

How do you build a successful team? – Google

Every organization’s success is because of its team and its efforts.

Google has been studying the workplace culture of successful companies and came up with the following pointers that make them successful!

There is no Backup to Entrepreneurship

There is no Backup to Entrepreneurship

If entrepreneurship is something that flows within you, then you wouldn’t want to do anything else; there is no backup.

There’s a certain aura of doing it on your own, no matter how small or big, that makes you want to do it even more. The vision, the passion, the energy, the struggles, the journey is so incredible; you just love it.

When you create your company, it becomes your baby, your child; you want to grow it, you want to nurture it and take care of it. The words may seem out of context, but it’s not, it’s the truth.

No matter how many backups you create, if entrepreneurship is within you, you’ll do whatever it takes, start ‘x’ number of companies until you make it, but you shall keep doing so. #Facts

DREAMS!

DREAMS!

There are two kinds of people,

  1. One who keep sleeping so they can dream more and,
  2. one who wake up and follow their dreams.

Every dream is achievable as long as it’s practical and you work towards it!
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Dream it. Believe it. Achieve it!

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Monday Motivation

“You only live once? False.
You live every day. You only die once.”

If you think about the past, then you’d regret it. If you think about the future, then you’d always be anxious.

Be in the present! Live and enjoy each day to its fullest!

Consistency is Key

Consistency is Key

At every level of business, you need consistency at a certain level, before you move on to the next step.

Consistency is vital when it comes to running a business.

An entrepreneur would imagine a certain level of business growth for his business to run successfully; however, at the same time, one also needs to be consistent with their execution.

You might shoot for the stars, but you must first reach the roof of your building. #ConsistencyIsKey

It’s okay to take a break!

It’s okay to take a break!

Graduated in May 2015. Zazz Media started in December 2015. What happened in those six months?

The entrepreneurial spirit always existed within me. I knew; eventually, I’d build something – although, I didn’t possess the answers for the what, when and how.

Coming from our stressful education system, teaching us all but the same principles, those six tension-free months was a blessing! No responsibilities, no plans, no routine! Nothing valuable happened during that period. Although, in hindsight, I’m happy I took that decision because that brought me to where I am today!

Proceeding down this path gave me the push, the energy to accomplish something. That realisation was important!

It’s up to you, whether you’d like to take a break or not. However, remember this – If you can take a break, do it for yourself. Please don’t rush into decisions, because you got pressured into it. When that happens, you don’t make choices out of happiness.

the Story of my first start-up – Shreyan Rohit Productions

the Story of my first start-up – Shreyan Rohit Productions

#ThrowbackStory #FirstStartUp #2014
During college, back in 2014, specialising in entrepreneurship and simultaneously studying a photography course led me to start a production firm called Shreyan Rohit Productions.

0% professional + 5% personal experience – having just studied the basics. However, this profession had an energy/ an aura around it that created this hunger inside me to accomplish something, and right now itself. #2014Thoughts

Long story short, approached Shreyan Ghosh, a college acquaintance at the time – also, a skilled, knowledgeable photographer wanting to grow into this field – and asked whether he’d like to partner up for such an idea (of doing this professionally). At first, both of us were hesitant – since we didn’t know how to proceed or even if we got the project in hand, how would we execute it.

However, as they say, you can achieve anything, once you set your mind towards it. For us, we only wanted to start and experience this field’s professional aspect – with no end goals in mind.

Fast forward to making 15+ videos and photo shoots – 5+ clients – hiring editors and photographers to help along the projects – creating the brand design with no knowledge of its know-how. In the end, this was a fantastic experience altogether – full of struggles and learning.

Somehow, late 2014, both of us drifted regarding the professional shoots – focusing at the end of our college year and ultimately, it came to an end.
If I had to travel back in time and modify one element of this journey, I wouldn’t change anything, because I loved all of it – every lesson we learned – every downfall we faced – all the firsts, whether it was creating a logo or approaching a client or mailing an invoice.

Shreyan Rohit Productions, the end.
Big shoutout to @shreyantito who was a part of this journey, along with me – what started as approaching an acquaintance to become a business partner ended up with us becoming brothers for life.

My undying love for Manchester United

My undying love for Manchester United

I don’t think I can describe my love for Manchester United in just words; it’s a feeling, it’s a passion, it’s a delight watching them play – whether the result is a win, draw or loss.

This support started back in late 2010, and it has only grown over the years – whether it was during the college exams or work (late-night deadlines etc.), the priority has always been Manchester United. Everything else is then second to it.

This scenario, for me, is my escapism from my work and everything else. Admittedly, not because, I’m uninterested or unsatisfied with it, but once in a while, you want to avoid the mental/physical hustle of everyday life.

For everyone, their escapism path is different, for me, it’s this – I wait every week for those 90 minutes, and it’s worth it.

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Who are the Joneses and why you should avoid them?

Who are the Joneses?
“Keeping up with the Joneses is an idiom in many parts of the English-speaking world referring to the comparison to one’s neighbour as a benchmark for social class or the accumulation of material goods. To fail to “Keep up with the Joneses” is perceived as demonstrating socio-economic or cultural inferiority.” #Wikipedia
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Consciously or sub-consciously, all of us are trying to keep up with the “Joneses”. Now is the time we realise the mistakes we’ve been making! It shouldn’t matter to you what the others are doing if you are satisfied with your everyday life! We fall for worldly possessions because we see someone else accomplish something and now we want the same.

Someone else means your friends, your colleagues, and even those you follow on social media. The current trend is tied in with posting every expensive stuff you buy or do on social media. Now more than ever, it’s about telling others what you are doing rather than for your self-interest!

Ask yourself three questions the next time you do anything,
1. Am I buying this product/service because of self-interest?
2. Is this bringing value to me?
3. Do you care about other’s opinions?

Achieve stuff for yourself and not for others! Think about it and STOP NOW! The only loss is yours and not anyone else’s.

Twisted Fridays #1

Twisted Fridays #1

Starting a new series, #TwistedFridays with a comical take on the day-to-day serious conversations about Life and Mindset and Positivity!

This conversation happened with @shreyans456 recently and this image sums up our entire talk on life!

Why now is the right time to build a Personal Brand?

Why now is the right time to build a Personal Brand?

Have you ever Googled yourself? Were you satisfied with the results? Here’s why now is the right time to build your Personal Brand! (Please visit the link mentioned below)

Do share your feedback on the article and let me know if you have any questions! Thanks!

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All you need is a little push!

All you need is a little push, towards the right path.

Everyone needs a little push now and then, be it for motivational or mindset or decisive purposes. You have a choice of reading books/ case studies, listening to podcasts, watching self-help videos/ interviews; the options are endless.

Choose the right path for yourself, because a little push can guide you towards the direction you were looking for all along!

Connect with us on Instagram @zazzpreneursa platform for the do-ers and let’s make the community stronger!

Handling your social media on your own?

Handling your social media on your own?

A brand’s social media development is like planting a tree! It’s not a day’s worth of your time and neither is it a month’s worth of your time. For it to give you the results you need, you need to spend months and months and years of proper planning, implementation and execution for it to reach its true level.
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This is where social media agencies come into the picture! There’s a lot of behind-the-scenes work that goes into the management of your pages across the social media platforms. Agencies charge what they charge because of the strategies they create and the planning and efforts behind every online campaign.
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Now the question is, whether you (as the brand owner) have the time or the expertise to maintain your presence digitally whilst you take care of your sales/ customers on an offline basis or whether you should give that responsibility to someone who would take that entire workload off you and do it professionally for your brand! Ultimately, the decision is yours.

P.S. I own a social media agency @zazzmedia – let me know if I can provide any value to you in this sector.

Your horoscope for May!

Your horoscope for May!

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Sunday Motivation

“If you don’t like the road you’re walking, start paving another one.” – Dolly Parton

Are you enjoying the blog?

Are you enjoying the blog?

Did you know, this blog has been going on for almost two months now. 🙂

I wanted to make sure that you’re enjoying my blogs just as much as I like to write them for you.


I’m sure there must be a handful of people among your social circle who are interested in the topics I write about, Mindset, Marketing and Entrepreneurship.

Help me connect with them? Here’s how…

You can find the social media buttons below, so you could share it ahead – Facebook/ Twitter/ LinkedIn and Whatsapp too.

And the best part – they can stay updated just like you do, over the email. Here’s the link if you’d like to share –
https://bit.ly/2FedEeV

I know how scarce time can be, so thank you for your continuous support! And if you ever have any questions, just hit me up on my Instagram @rth24

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You Matter.

Yes, you do. You’re here for a reason. You may not know it yet, but the journey has just started! You have time to figure everything out. Don’t let anyone tell you otherwise.

Are you living for the Weekends?

Are you living for the Weekends?

There’s a mindset ingrained in us since childhood, about working Monday to Friday and then enjoying the weekends!

Everyone hates Mondays and calls it the ‘Monday Blues’! Come Wednesday; people start talking about their Friday and Saturday Night plans. Why?
There’s no harm to enjoy the day off but first, live each day to its fullest. Maximise your potential for that particular day, and when the time comes, you cool it off!

Bars and clubs out there have started exploiting this weekend mindset and provide you with mid-week and Friday night offers. Falling into their traps, you spend thousands of hard-earned bucks on just three-four hours worth of satisfaction and luxury, only to do it the next week again. Moreover, what are you achieving out of it?

Think about it from the long-term perspective. Does that activity bring any value addition to your life? People have their own choices, but at the same time, enjoy your other days too instead of wasting them on something you don’t love; only to wait for the weekends and curse Monday yet again.

Do what you love every day, rather than waiting for the Fridays and Saturdays.

Weekends are a boon to us! How about productively executing it to achieve your goals? Work on your personal development, act on those goals we’ve been trying to accomplish, finish your side hustle project! These points only matter when you know your vision!

In the end, it’s your choice! #LiveEachDay

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Frustrating Days at Work?

Everyone has stressful and frustrating days at work, although, there’s a catch!

When you’re passionate about your work, then those days don’t worry you as much, and at the same time, you know it will improve from there on!

The opportunities are endless today; anyone can pursue their interests in any manner they want!

It’s about self-education and self-learning, understanding from your own mistakes!

This is the first thing you should do when you wake up in the morning.

This is the first thing you should do when you wake up in the morning.

When you wake up in the morning, making your own bed should be your first pursuit. Here’s why!

A. Habits Creation
It starts with a small step. Doing this every day helps you create a pattern, which then gives you the confidence to develop more habits for yourself, thus making your day more productive and organised.

B. Winning Mindset
Everyone says the same thing in the morning, ‘My bed is calling out to me; thus I need to sleep more.’ Making your own bed creates that WIN in your mind, that if I can conquer this first task in the day, it instills the mindset to overcome the other activities as well.

C. Achieving Confidence
When you’ve had bad days at work, when you struggle with your daily activities, and you come home and see the bed you made for yourself, it gives you the confidence that if I could achieve this micro task in the morning, I’ll wake up the next day and try accomplishing the rest of the day as well.

If you’re waking up early in the morning, or at least, if you’re making your own bed, you’re on a path to have an excellent start to the day/ achieved significant success in the morning with the entire day to conquer more.

If you aren’t, start doing so and notice how different your day turns out!

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Client’s Way or the Correct Way?

Time and again, every agency or every freelancer has come across a project where the client has taken over their project mid-way and made changes of their own!
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This, of course, is in no way wrong! But there are times when that one change could damage the entire campaign or ruin the creative… And at that very moment, you have to take the call – The Client’s Way or the Correct Way?
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What we mean by the ‘Correct Way’ is this, guide the client and help them understand the pros and cons of their decision, and at the same time, make them understand why your point is valid too. Because, this is why you were hired in the first place, to do the best work which would help grow their brand.

Inspiring the Millennials and the Gen-Z

Inspiring the Millennials and the Gen-Z

• With 440 million millennials in India (defined as those born after 1982), making up a third of the population and 46 per cent of the country’s workforce, according to a report by Morgan Stanley and,
• India’s Gen Z population (defined as those born after 1996) set to hit 472 million this year,
our vision of Zazzpreneurs is to provide all of you with the knowledge and the tools to pursue your passions and dreams.

We’ve initially started as a podcast, interviewing the do-ers and showcasing their journey, their inspiration and their struggles. We believe that through this, one might get an understanding of the sector they’re interested in and would also know about the opportunities available.

At the same time, this is going to grow much further; however, for that to happen, we need your support!

Make this community stronger by following us on Instagram @zazzpreneurs and help us spread the word around!

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If you aren’t using social media, you’re not in the game!

People avoid creating websites and significantly more who have yet to establish their brand’s profile on the available social media platforms.

Nowadays, with almost everyone having a smartphone, the tendency of people paying attention to a billboard or a brochure/ pamphlet has gone way down! The way to attract people to your brand/ product/ service is through the digital options out there.

It’s an era of the smartphone! If your brand isn’t digital, then you won’t stay relevant soon.

Every brand needs to stay active on social media, provide content on an everyday basis and connect with their audience as much as possible. On a macro level, this will work out perfectly for your brand. Here’s why?

  • You would have an online fan-following, who will also be your future customers. 
  • They will in-turn share the valuable content with their network, thus reaching out to more people for you. 
  • This would also increase the company’s revenue on a macro level, just by investing a percentage of that revenue on the marketing budget.

Forget the ‘ask’ initially and try focusing on building your audience first. Just focus on providing value!

If you aren’t using social media to your advantage, simply put, you’re losing out. It applies to your personal brand as well as your corporate brand. It is quite surprising to see that some brands are still hesitant to be on social media, even in this day and age.

After a few years, the next big thing would take over, and the era of social media might decline! Who would want to take that risk? Now is the ideal time, to jump in, and make its best use, as much as possible.

Go digital or go irrelevant!

Are Podcasts free to listen?

Are Podcasts free to listen?

There’s a myth surrounding podcasts that you’ve to pay for them.

Through this blog, we’d like to inform everyone that they can listen to podcasts for free. There are very few platforms which are subscription based, for music and podcasts. (Eg. Spotify and Apple)

Other than that, platforms like Google, SoundCloud, CastBox, Stitcher etc. are where you can listen to most of the podcasts for free, unless the hosts, themselves, have featured it at a price.

If you thought otherwise, now you know! Open up one of those applications, and start listening to them!


If you’re interested in listening to success stories from the worlds of business, sports, entertainment, music and style, check out our podcast – The Zazzpreneurs Podcast.

http://www.zazzpreneurs.com

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When do you need Inspiration?

Inspiration is not something you force upon someone; one attracts it when they need it. Meaning, only when you keep an open mindset, will you accept it and allow it to change your life.

When do you need Inspiration?
A. When you have a stagnant routine
・Without any value addition to your life.
・When you’re miserable with your everyday life.

This is the point when you look for inspiration. You desire a change in your life. You aspire to do what you love. When that happens, you’ll be content every minute of every day and not think regarding anything else.


B. When you want to grow/ expand your mindset
・When you’re performing fabulous, but you can do better. You’d like to improve.
・When you’re stuck in a specific point of your life.

This is the moment when you realise that you want a diversion in your thought process which will help you reach your destination. You want to improve in a better version of yourself.


C. When you want to learn
・You’ve limited knowledge. No matter how much you study and learn and experience, you still crave it more.
・You wish to discover more about your industry or other sectors of your interest.

This is the thought process when you’d like to learn more. You follow certain people, and you start listening to them. An endless process, one, out of which you’ll come out as a better person.

When was the last time you were asked, Are you Happy?

When was the last time you were asked, Are you Happy?

Every time you meet someone, the question boils down to, “How’s work going on?

With me, the conversation comes down to two questions, “How many clients do you have?” and “How many employees do you have?” apart from the general question above.

When was the last time someone asked you, or you asked someone, “Are you Happy?

Because, it starts and ends with that, happiness. Are you Happy in your life? Are you Happy at your work? Happiness is not a chase, but a journey, a state that we should live in every day!

Next time you meet someone, for a change, pose this question and see how meaningful the conversation turns out to be! ❤️

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Importance of Social Media for your Brand

In today’s day and age, social media is the most important tool to focus on for your personal and corporate brand.

With exceptions to some, every brand needs to stay active on social media, provide content on an everyday basis and connect with their audience as much as possible. On a macro level, this will work out perfectly for your brand. Here’s why?

  1. You would have an online fan-following, who will also be your future customers.
  2. They will in-turn share the valuable content with their network, thus reaching out to more people for you.
  3. This would also increase the company’s revenue on a macro level, just by investing a percentage of that revenue on the marketing budget.

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Forget the ‘ask’ initially and try focusing on building your audience first. Just focus on providing value!

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Good Content always wins the long-term game of social media. You need to stay patient and be active on social media. You need to hire a good agency capable of performing this process professionally.

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Are you in your Comfort Zone?

All good things take place outside our comfort zone.

If you want to transform/ improve your life,
If you have a macro goal to achieve and you can’t progress,
If you’re troubled by the daily circumstances of your life,
The answer is, ‘To get yourself out of this comfort zone‘.
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You’ve created this stable world for yourself, where everything is going the same way, with no growth and no improvement.

To grow, or rather, improve as a better version of yourself, you need to escape that safe place. The grass is greener on the other side!

Every day, every month and every year, the smallest amount of value that you can provide to yourself, helps in upgrading to a better version of yourself.

What about Today?

What about Today?

Regretting the past? Focusing on the future?
However, what about today?

Without conquering today, you will probably regret the past, or you won’t achieve the future goal! Why? Because we don’t live in the present.

Ask yourself again; what about today and re-think your steps!

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Why did I start the Zazzpreneurs Podcast?

What is Zazzpreneurs?
What is the future of this podcast?
More importantly, why this podcast?
I’ve been asked a lot of questions since the time I’ve started this, and finally, through this episode, I answer all those questions.

http://www.zazzpreneurs.com

You can listen to the audio-format on Apple Podcasts, Google Podcasts, Spotify, SoundCloud, Stitcher and TuneIn and any other podcast platform that you listen to. Download and subscribe for new episodes bi-weekly! 🎧

Make this community stronger by following us on Instagram @zazzpreneurs! ❤️
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Connect with me on Instagram where I document my journey on building Zazz Media and Zazzpreneurs – @rth24!

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#Inspiration

Inspiration is not something you force upon someone; one attracts it when they need it. Meaning, only when you keep an open mindset, will you accept it and allow it to change your life.

When do you need Inspiration? How do you find the perfect inspiration? Coming up in the future blog posts.

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・D E P T H・

Don’t think much. Just do what makes you happy.

If you’re confident of your decisions, then even if you fail, you would have no regrets.

The “Perfect” Scenario

The “Perfect” Scenario

Nothing is Perfect, and it will never be! Imperfections make us who we are! It applies to our life, personal and professional, work, relationships, everything else too.

You cannot chase after perfection, because it doesn’t exist.

As much as it applies to the macro situations in your life, it also refers to the tiniest day-to-day elements as well.

You can only accomplish something when it seems acceptable to you. Not when the time is right, or when you have to do it (external pressure), or when you feel its perfect enough to execute.

Monday Motivation

Monday Motivation

“There is no value in life except what you choose to place upon it and no happiness in any place except what you bring to it yourself.” – Henry David Thoreau

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Frustrating VS Passionate Work

Everyone has stressful and frustrating days at work, although, there’s a catch!

When you’re passionate about your work, then those days don’t worry you as much, and at the same time, you know it will improve from there on!

The opportunities are endless today; anyone can pursue their interests in any manner they want!

It’s about self-education and self-learning, understanding from your own mistakes!

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#SaturdayThoughts


“Before you change the world, you need to bring the change in yourself first.”

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Kindness towards Everyone

“Attitude is a choice. Happiness is a choice. Optimism is a choice. Kindness is a choice. Giving is a choice. Respect is a choice. Whatever choice you make makes you. Choose wisely.” – Roy T. Bennett

“When you are kind to others, it not only changes you, it changes the world.” – Harold Kushner

  • With no judgement towards others in your mind,
  • With an intent to provide value,
  • With a kind feeling towards everyone,

Your perspective changes!

You see your general surroundings in a better manner! In these situations, you have no other expectations, but to provide value!

That feeling is indescribable! Start showing kindness towards others by thoughts or deed! If you believe in ‘karma‘, then you should also think that the universe will repay you somehow, sooner or later! ❤️

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Interview for the Symbipreneurs Book

This interview is a part of the Symbipreneurs book, by the Symbiosis College of Arts and Commerce, showcasing the alumni entrepreneurs.

*The book is set to be released in 2020*

In this interview, I share my insights on the following:
• the idea behind Zazz Media and the hurdles faced since then
• the first thought of becoming an entrepreneur
• the inspiration during the tough times
• the *secret* formula of becoming a successful entrepreneur

Do subscribe to the channel and drop a comment after watching the video!

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Why do you compare?

Why do people compare their lives, especially their achievements with everyone around them, takes my breath away. No one would compare their struggles or learning with anyone else.

What joy do people gain, by comparing their successes with others?
Everyone has their own timeline! You know the best outcome for yourself! You know your desires!

Everyone comparing their journey with others don’t know the behind-the-scenes of your life, your journey, your hustle and your struggles.

Happiness should be the ultimate goal for yourself and the others around you; life would seem better that way!
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Only when said, do people understand “comparisons” is negative for yourself and doesn’t provide any value to you.

How to motivate yourself on a daily basis?

How to motivate yourself on a daily basis?

Can you put in the same efforts and work with the same positive mindset towards your goals, every day? Sometimes, we don’t feel that push! There are inconsistent days, and during that time, we want to proceed with our day and move on to the next one, hoping for a more positive day with more accomplishments.

So, how do you stay motivated daily?

Here are a few pointers, which have helped me and could help you too!

  1. Have a macro goal in your mind; what do you want to achieve? That goal firstly should motivate you enough to push you a macro level. However, what about the micro situation, day-to-day?
  2. Reverse-engineer that goal into smaller goals, the more achievable targets, set for a yearly – monthly – weekly – daily basis.
  3. Write down your goals every day. Journalize it.
  4. Write down the tasks for the day beforehand. Either the night before or early morning, before you start your day. You now have the motivation to complete those tasks and check them off.
  5. After this, we still tend to bounce off track, so to keep yourself in check, you should surround yourself with daily inspirational material, wallpapers, social media accounts that you’re following, apps on your phone, people that you talk/meet.
  6. Most importantly, discipline is vital. Discipline keeps you in check, makes you complete all your tasks, enables you to push yourself towards your goals, and creates time from all your daily chores for your productive work.
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Do you have an idea?

Believe it or not, ideas are easy; what matters is the following,

  • What is your USP?
  • Is the plan sustainable?
  • Are you thinking from the long-term perspective or just turning a quick buck around?
  • What are your intentions?

Knowing these answers will help you reverse-engineer your idea’s potential and whether you should proceed with it.

All you need to do is, mix it with passion and execution, and you’re all set.

‘Pink is the New Black’

‘Pink is the New Black’

The colours chosen by a brand are very crucial to their company, their industry and moreover if it supports their vision or not.

There is a psychological reason behind choosing single or multiple colours for your brand.

The colour Pink, for example, denotes creative, wise and imaginative emotions. It also indicates optimism and calmness.

Said that there are n varieties of shades in every colour, it depends on the connection to you or your brand!

I like to call our shade, the ‘Zazz Pink‘ chosen more than three years ago, and it limits not only to Zazz Media but to everything related to me! 💖

Pink is the New Black‘ because, and I’m delighted to say this, but there’s been an uprise of the pink colour for brands, creatives, TV shows etc. Where colours such as black and red and yellow used to dominate, another one is popping up right now which is also the ‘hot trend‘. 🔥

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Problems.

In this social media era, where it’s about the “image“, people have these perceptions, looking at other accounts that how perfect or rather, glamorous the other people’s lives are.

We assume that they don’t have problems in their lives.

Everyone has problems. Micro issues, macro dilemmas, they all exist.

One cannot have the context of another person’s life, how they live, what makes them happy, and yet, everyone compares their journey with others.

This is the reasons behind the constant statement, ‘Focus on Yourself‘ because everything can seem shiny when we see only one side of the coin.

The First Step?

The First Step?

The first step towards changing/ improving your
・mindset
・career path
・perspective on happiness
・path to entrepreneurship
・you,
starts with you.

You’re one step away from changing your life, and you don’t even know it yet.

Start Now!

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Travel is the Best Medicine.

Would you

  • like to take a break from your everyday life, or want to figure out the answers in your life?
  • Would you like to move away from the chaos, or like some adventure in your life?
  • Would you like to explore new opportunities or seek out new ideas in your life?

Travel is the best investment in your life that makes you more productive. More productive in your life, your mindset, your thoughts, it makes everything clearer.

Often, people say – “This place is too expensive” or “This is a huge investment”. Travel need not be international; it can be anything – a one day trip/ a weekend getaway or a whole week off – whatever suits you. Travelling somewhere is more important.
Don’t we have the same 24 Hours in a Day?

Don’t we have the same 24 Hours in a Day?

In a typical scenario, for most people, out of the 24 hours every day, you usually work for 8-9 hours, and you sleep for 7-8 hours. For arguments’ sake, let’s add another 2 hours for your breakfast/ lunch and dinner.

In this extreme scenario, which isn’t the same for all, there’s still another 6 hours left for productive use.

During discussions, the topic tends to sway towards, ‘I had work‘ and ‘I didn’t get time‘. However, when you manage your time accurately, you’ve all the time in the world.

Either for your side hustle, either for your personal development, there’s always this extra set of hours which we tend to ignore.

Let’s apply all the hours you’re awake for, in the best possible manner.

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Breakfast: Yay or Nay?

I think it’s essential to start the day with a proper breakfast.

Before I answer the ‘Why?’, all of those ‘breakfast-skippers‘ should make a resolution, to start the day only when you’ve had breakfast – and then begin with the rest of your daily activities.

It takes a sheer determination to initiate this habit, and if you’re not, then it’s just the excuses you’re making to avoid it.

Here’s the ‘Why’

  • It provides the fuel in your body – which in turn improves your concentration and productivity for the day.
  • Eating a nutritious breakfast keeps you in check – physically and mentally.
  • It sets the right appetite for the day, when you’ve eaten the proper meals, then you don’t tend to rely on junk food since you’ll feel the hunger at the appropriate times only.
  • Keeping your body hungry until lunch also changes your moods and behaviour – makes you short-tempered at times.
  • If you’re skipping breakfast to lose weight, then this concerns you – “You are trying to lose weight since months, but the weighing scale hasn’t budged even one mark backwards. Why? It’s because your body metabolism is going down instead of increasing. Staying hungry doesn’t make you lose. Eating healthy makes it possible.”

All stats aside, breakfasts are the best, aesthetically delectable. How can one miss the joy of parathas, sandwiches, omelettes, pancakes, waffles, milkshakes? It’s the best of the best.

Without a doubt, once you set your mind and form the habit, then you will never say the line – “I didn’t have time for breakfast.” It’s an excuse – which will surely have a long-term impact, if not short-term. Think about 10/20/30 years down the line, and make that decision right now.

Make this day the best Monday of your life.

Make this day the best Monday of your life.

Dictate these words to your mind, ‘Today will be the best Monday of my Life‘ and let that inner voice of yours repeat it, until your sub-conscious mind understands it too.

#NoMoreMondayBlues

Time waits for No One!

Time waits for No One!

We think we have enough time in our hands! Do we?

It seems 2019 just started yesterday, and we’re already at the end of March now! Days, weeks and months will pass by, and 2020 will come along!

Now is the time to execute! Take those pending actions! Step forward towards those future goals!

Never have that regret of letting time pass by, while you were waiting to take action! #OneLife #Execute

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What does ‘Zazz’ mean?

In a world of Xs and Ys, we bring the Zazz to the table! The word, Zazz means a quantifiable amount of something special. The more the Zazz, the more likely it is to be unique and awesome.

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Are we living for the Future?

We continuously focus on how our future will look like, and our efforts toll up for our post-retirement.

However, what about today? The present. We have one life, and we have no idea how tomorrow is going to be! So why not utilize the time we have to chase our dreams and pursue our passion or exploring life or discovering and learning new skills and interests. Living a better version of our life should be our focus.

“Don’t Live the Same Year 75 times and call it a Life.” – Robin Sharma

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Yes You Can!

Don’t let anyone tell you otherwise.

Once you set your mind towards something, you can achieve anything you want. The only thing which stops you from doing so is yourself.

Don’t let outside voices and actions affect your decisions.

Zazzpreneurs Podcast Ep.3 : Tejas Degwekar

Zazzpreneurs Podcast Ep.3 : Tejas Degwekar


https://youtu.be/o0_yynsSIL0


In our third episode, we discuss with Tejas Degwekar, the founder of Chai – The Way You Like It,
・how do you rise from failure in your entrepreneurial journey,
・the essence of family support,
・importance of education and experience in entrepreneurship.
・with four outlets in Pune, his thoughts on growth and competition.
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Zazzpreneurs brings you the success stories from the worlds of business, sports, entertainment, music, style and other sectors; and rare insights in the lives of the do-ers: their journey, their struggles, their inspiration, their hustle and the grind. (www.zazzpreneurs.com)

They will help answer some of the questions that every one of us has.
・How do you chase your dreams?
・How do you start?
・How do you overcome failures?
・How do you attain success from scratch in the field of your choice?
This podcast is the first step forward towards inspiring YOU, that YOU can do it too.
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You can watch the video on YouTube or Facebook or listen to the audio-format on Apple Podcasts, Google Podcasts, Spotify, SoundCloud, Stitcher and TuneIn. Download and subscribe for new episodes bi-weekly! 🎧

Follow us on Instagram: http://www.instagram.com/zazzpreneurs regarding updates of our future episodes.
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This podcast is brought to you by Zazz Media, a boutique digital agency from Pune, India. (www.zazzmedia.com)

Location Courtesy: Chai Cafe, Koregaon Park, Pune
Equipment Courtesy: Primes & Zooms
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Zazzpreneurs #Podcast #SuccessStories #Journey #Inspiration #India

Do Micro Goals Matter?

Do Micro Goals Matter?

Micro or Macro, every goal is meaningful to our lives.

Have a vision of your macro objective, and accordingly break it down to micro goals, so you know your path to reach the ultimate point. The micro goals provide the fuel in our life that take us forward and help us reach the ultimate macro goal.

When you have a timeline of your goal, and if you’ve got the determination and the will to achieve it, then you’ll always find a way. These goals vary person to person, and at the end, only you know your desires. Be it freedom, luxury, a stress-free life, or any of the goals on your mind.

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Design is the Key!

Your product/service is the official ambassador of your brand, and your design is the silent ambassador of your brand.

Right from the logo to the colours to your fonts, all of it constitutes your brand design, which needs to resonate with the brand message. Every time your audience notices either of your online or offline marketing material, the brand design helps them connect to your brand. This brand recognition, in turn, will play a role in his/ her decision to become your customer or not.

A poorly-created brand design might result in a lower brand recall and overall, an inadequate response from the audience towards the entire campaign. Play it right, and you’ll win people’s hearts!

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Authenticity is Lost.

In today’s digital age, everyone is creating a front and competing with each other; being inauthentic or using different tricks to get followers (bots, engagement groups, paid followers) may make you ‘look’ like a famous public figure, but is it going to take you anywhere?

Be authentic! You are only fooling yourself while thinking you’re winning on social media!
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There are enormous opportunities available to succeed in any of the digital platforms. Opportunities with one key answer – Be genuine! Let the audience understand and follow the real ‘you’.
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Success requires hard-work and not shortcuts. Forget the ‘Follow-for-Follow’ or the ‘Buy Followers’ tactics on Instagram! That might turn out to be a short-term win, but might result in a long-term loss.

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Marketing – A New Chapter

I am introducing a new chapter to this blog, my bread and butter, i.e. my insights on Marketing (Branding and Designing, too) and more importantly, Social Media Marketing.

Through my content, I will be sharing pointers on
– The Basics and the How-Tos
– Why is it important?
– What role does it play for an individual or a company?
And, much more.

Stay tuned!

Why is Life so tough?

Why is Life so tough?

Was life ever supposed to be easy? Everything we want to achieve comes through focus, hard work and hustle.

Sometimes, we ponder over life, why do we struggle so much, why experience this journey, more importantly, ‘Why is Life so Tough?

Well, the most straightforward answer is our goals and the happiness of being on this journey towards reaching that goal.

The happiness of having this life, where we have the advantage and the choice of working towards those dreams.

That self-realisation is so vital to remember; it’s what pushes us further. There will be struggles, the downs, the frustration. However, the purest joy to have this chance of overcoming them makes the whole thought of ‘Why is Life so tough’ disappear.

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Discipline = Freedom

“The distance between your dreams and reality is called discipline.”

  • Living a life with routine makes everything more comfortable, with less worrying about the minute of things.
  • With ample amount of time, to focus on bigger and better things, you can – work on your dreams/ goals; work on your side hustle; work on that startup; spend time with your family; anything on your mind.
  • It creates a system around you that increases your focus and efficiency towards whatever you do.

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Focus on your Strengths!

Instead of focusing on
– what others are doing, or
– what the hot trends are, or
– what your weaknesses are,

Focus on your Strengths.

They will help you win the game. Usually, our strengths are something we love, so why not achieve something that plays on it. We’d be good at what we do, and be happy doing so!

Create a SWOT chart which states your strengths and weaknesses and the chances and risks you see for yourself.

Based on that, it’ll give you a clearer idea of your life and help you guide yourself towards a better future.

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Travel: An Inspiration or just Leisure?

For most people, travel is enjoying life; taking a break from their usual routine and mostly, for leisure. All of this is true!
However, redefining its purpose can magnificently change your mindset over life. Let me explain!

“There is no man who is more complete than the one who travels a lot. He changed twenty times the way he thinks and his outlook on life.”

One, travel gives you exposure. Do you want to limit yourself to the attractions out there or explore the culture and food and the people of that place and extend the horizons of your mindset? That learning improves your mindset and tells you more about their thought processes, their way of living; how you can implement such points in your own life.

Secondly, apart from the exposure and the learning, there’s also the time and money management aspects too! Sounds intense, correct?
On every trip of yours, you plan out the entire day. However, have you wondered, how many people implement those same skills in their daily lives? Same logic applies to the money management aspect as well.

Apart from the points mentioned above, being outside your comfort zone is the most significant advantage of your journey. Doing stuff spontaneously that you wouldn’t explore back home when you’re just focusing on your work.

Wherever you go, proceed with all your heart! 💙

The Power of One

The Power of One

・ONE decision, which might transform your life.
・ONE step, which will produce a different life path for you.
・ONE positive thought, which will provide you with the confidence to act on your goals.
・ONE friend to guide, who can’t take that leap forward.
・ONE act of kindness, which will provoke you to accomplish more.
・ONE day to act upon, which ultimately becomes your Day One.

It all begins with ONE.


You have ONE Life. Now is a perfect time – to take yourself out of your comfort zone and do stuff you never thought you would.

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Achieving your Dreams?

There are two kinds of people,
1. One who keep sleeping so they can dream more and,
2. One who wake up and follow their dreams.

Every dream is achievable as long as it’s practical and you work towards it!

Dream it. Believe it. Achieve it!