Post It!

Post It!

50 pictures clicked with one to post.

Countless captions deleted.

Constant overthinking with a dilemma to post or not.

Whether the audience would appreciate or not.

Whether it would have enough engagement or not.

Does any of this give you a clearer picture of what works?

You cannot predict anything.

You don’t know what works.

All you can do is…

Post It.

That’s it.

If you really want to post it, then just do it.

Click that post button.

Don’t hesitate for a second.

No matter what anyone thinks or how they react.

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Is there an Audience?

Is there an Audience?

Do you want to build your brand? Do you want to create content? Do you want to build a community?

Well, there’s one question that should be asked before any other question.

Is there an audience to what you’re providing should be the first question that should be asked.

Sometimes, people create content or create products/services for which there’s no want. That’s also because there was no audience for it in the first place.

Once, that has been defined, then you know exactly who to target and who to not. The demographics should be clear in your head before you create anything.

#TipsOnHowToZazzYourBrand

Now or Never for Social Media!

Now or Never for Social Media!

There’s a prime era for every medium – there was a time for newspapers/ radio ads/ TVCs/ SEM and now is the prime time for social media.

Sure, everything still works, but not the same way it used to.

Now, the thing to understand is, the same will happen with social media as well.

Whether with regards to the platform or wherever the wave turns to, this time shall pass too and we shall move on to the next thing.

Its Now or Never!

Now is the time to start building on social media – start creating – start sharing – it’s now or never!

#TipsOnHowToZazzYourBrand

Quality is Subjective

Quality is Subjective

Quality is Subjective!

Who decides whether your post/design/caption/campaign is up to the mark or not?

Certainly, not the creator.

What is good for you, might not be for the one consuming it and vice versa.

At the same time, gone are the days when you could work on one creative only, try to make it perfect and pray that it works for the brand.

Now, there’s not one perfect thing anymore.

Quality is surely not dismissed here, however, the quantity is increased – so you can create more, in order to experiment more, in order to reach more people and cater to their individual interests.

Quantity > Quality?

Quantity > Quality?

Whenever there has been a talk about quantity, the question also shifts to whether the quality would be affected because of that?

Here’s the scenario which explains that in the best way possible –

Would you rather focus on one creative, put all your efforts into it and it gives you 30% of the expected results?

OR

Would you create 50 content pieces which might give you 80% of the expected results, and at the same time, keep your audience constantly connected with you?

More quantity doesn’t mean comprising on quality, they go hand-in-hand. It only allows you to create more/ experiment more and get you more results in the process.

#TipsOnHowToZazzYourBrand

Keep it Simple while Designing!

Keep it Simple while Designing!

• Tips on how to Zazz your Design #1 – Keep it Simple •


Often, when it comes to designing, the thought revolves around the message that has to communicated, the content, the elements, the colour, the fonts that have to be used and what not!

In that process, as a designer, as a social media manager, as a brand, one must keep it simple!

Simple always does the trick – sends the message across, the design is well appreciated and people tend to remember it.

Make sure there’s a reason behind every element behind used in the creative. Try not to use a lot of colours or fonts which could make it more complicated. Try to stick to the message as simply as possible.

Play with the basics – Keep it Simple!

#TipsOnHowToZazzYourDesign

#ZazzMedia #ZazzYourBrand

Tips on How to Zazz your Design – a new series

Tips on How to Zazz your Design – a new series

Our focus is to change the way people perceive brands on social media.

What comes along with building your brand on social media and creating your content, is also your design.

Thus, apart from sharing content on those topics, we are also starting a series where we would be sharing Tips on how to Zazz your Design.

What do we mean by Zazz your Design?

Add an element of uniqueness and awesomeness to your design. Each brand requires specific attention, and part of that attention has to be given to the design of the creative as well.

Whilst there are a lot of skilled people out there, we’d be sharing a few tips to the best of our capabilities.

#TipsOnHowToZazzYourDesign

• To connect on Instagram, click 👉🏻 @zazzmedia

What’s your excuse for not posting?

What’s your excuse for not posting?

• Tips on how to Zazz your Brand #27 – What’s Your Excuse? •

In today’s age of the internet and the social media platforms, sharing your content and building a brand and reaching to hundreds and thousands of people is now possible within your arm’s length.

Yet, people don’t make a move on the easiest opportunity that is available to us.

What’s Your Excuse?

You don’t have the perfect image for your content?
You don’t know how to write the perfect caption?
You aren’t up-to-date with the platform’s tools?

None of these and more are sound enough to not start now – you don’t need to make anything perfect – you need to start.

If you aren’t aware of the tools, Google it.

There are no good excuses which are legit to not create content and start posting on social media.

#TipsOnHowToZazzYourBrand