Zazz Pink is now Official!

Zazz Pink is now Official!

Ever since 2015, with the initiation of Zazz Media, our brand colour has been Zazz Pink.

Denoting creative, wise and imaginative emotions, our colour has been applied to the other Zazz brands as well and has played an important role in creating our brand tone.

P.S. It also indicates optimism and calmness.

Therefore, without further ado, here it is…

We’ve officially coined our brand colour, Zazz Pink on Kolormark.

A Personal Brand is a "must-have"

A Personal Brand is a "must-have"

In today’s market, a personal brand is no longer a “like to have”, but a “must have”.

With people’s attention being shifted towards their smartphones and the majority of the people spending hours every day on social media platforms, it is easier than ever to reach out to your target audience and build a brand for yourself via these social media platforms.

With content playing the pivotal role, it is not about who is providing this content (or rather how famous you are), but about how valuable the content is and whether it appears in front of the right audience.

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Why Now?
Well, it’s the Age of the Individual.

Every photographer, every writer, every poet, every gamer, every entrepreneur and people from other different professions now have the platform to create their brand.

I’ve written an article on ‘Why Now is the Right Time to build a Personal Brand?’click here to read it.

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Speaking about different professions, here’s another reason why a personal brand is a must-have for you…

Whether you’re
– applying for college
– looking for an internship / applying for a job
– (freelancer) looking for a project
– starting your firm and looking for a team/ investors/ customers
– an influencer
– an industry expert,
in such or any other situation, irrespective of your industry, by your employer or by your customer, by your future employee or your audience, you’re being Googled.

I’ve written an article about this too, with an indepth deep-dive into how should you approach your personal brand, with respect to the above scenarios.

You can read it here.

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Now, if you agree that a personal brand is something that you want to build for yourself, let me help you out a little bit more.

How about a few significant pointers that anyone (wanting to create their brand now or in the future) should know?

I’ve written an article, “How to build your Personal Brand?” which mentions that.

You can click here to read it.

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We can both agree that people trust a face more than anything, and that’s what makes a personal brand so valuable.

Said that, the mission of my agency @ Zazz Media has been to help you build your brand on the social media platforms.

Thus, the above information.

However, if you think, you need some help with the brand tone/ message/ design or the brand strategy or the execution of day-to-day content, reach out to us at zazzmediaindia@gmail.com

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If you haven’t subscribed to this blog yet, and if you do find my content interesting, it’d mean the world to me – if you subscribed.

Here’s the link – https://bit.ly/2FedEeV

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I’m pretty active on Twitter – documenting my thoughts there – let’s connect – @rth_24

Of course, the current culture is Instagram – let’s not forget to connect there too – @rth24

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Lastly, I’m not the one to usually give call to actions – but – if you got value from this, it’d mean a lot if you would share it! That would really make my day – thanks!

You need to be Happy today! ❤️

You need to be Happy today! ❤️

Happiness today, not tomorrow is the goal.

You need to be happy today.

Happiness is lived, not earned or achieved.

How do you do that?
• Being grateful for what you have,
• Loving what you do and,
• Loving the process more than the destination.

Three minor tweaks to your day-to-day life and you can start being happy today!
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“Happiness is not something you postpone for the future; it is something you design for the present.” – Jim Rohn

Respect the Creator!

Respect the Creator!

This is something you might know, you might be aware of, or there are chances you might not know at all.

When a creator creates something, be it any field, art, craft, entertainment, sports, anywhere, there’s a lot, literally a lot that goes in each work of theirs.

For someone consuming or witnessing that, it becomes quite easy to just see the end result and probably, pass a quick opinion on it.

If the consumer has a different opinion, there wouldn’t be a second missed to have passed their opinion to the creator, irrespective of how it would make them feel.

However, for the creator, they have put their heart and soul into their work + lots and lots of hard work and efforts and ideation and execution and more importantly, time is usually spent on a single creation.

The creator has one goal from their creations, for it to touch the heart and souls of the audience, for it to provide value to them.

Although, what happens is, at times, the ones who do like the stuff usually stay quiet without appreciating the creator and the ones with a different opinion ensure to make their voice as loud as possible. Sometimes, harshly too. Especially on social media.

Without caring or understanding the emotions of the other person, without realising the behind-the-scenes of the work, that one comment sometimes breaks the creator.

The message that I’d like to send here is this, no matter who the creator is, no matter what the creation is, whether you align with it or not, whether you have a different opinion or not, first – respect the creator.

You need to have some empathy for them, empathy towards the person first, because they are a human being too.

Sometimes, the work may not have the expected results, but for them, they did put in the same amount of work for something was liked on a mass level.

Sure, if you have a piece of constructive criticism that would help them, do let them know with love and respect.

P. S. I did want to touch upon this topic with love and respect in mind, however, there’s another form of respect that needs to be shown towards the creator.

I’m simply going to go ahead and say it out…

Please don’t use a creator’s work for yourself, please don’t blatantly copy paste their work for yourself, please don’t try to remove their watermark/copyrights etc and use it for yourself.

Bottom line, if you do that, it’s just so disrespectful.


Always,

Always,

Always…

Respect the Creator.

The Game Of Life #Part1

The Game Of Life #Part1

In the limitless number of thoughts that I have on a day-to-day basis; one of those thoughts resonated with the fact that life is nothing but a game, which you play and your choices and decisions lead to how you play that game and whether you’re good at it or not.

Thus, #TheGameOfLife

Thinking about life, I pen down my thoughts that relate with this and thus as you can notice below are a few that I think can change how we live life.

It’s a Good Day to have a Good Day!

It’s a Good Day to have a Good Day!

It’s A Good Day to have a Good Day!

That’s how you should approach your day!

That’s how you should approach your life!

No matter how the day’s events have unfolded, the mindset is that it’s such a good day to start having a good day!

When you change your perspective, when you change your thought process, things start changing!

Now you have a positive approach towards your day!

Sure, that’s micro, but that’s what leads to a macro positive approach as well.

With this thought process, you will feel good, irrespective of a few certain events which might have made it otherwise.

Above all, it’s always a good day when you get to live another day, ain’t it!?

What's the Hype?

What's the Hype?

Have you noticed, a few percent of people hype up a certain task or an item or a deed, to an extent where it spreads and spreads and now, from the mass perspective you either follow the trend or have the fear of missing out?

That’s the game of hype.

People don’t notice whether whatever is hyped is something they needed or wanted… But, if everyone is following it, then why should we miss out seems to become the general consensus.

Well, to be fair, sometimes, the hype is around good things towards which it becomes easier to get the following, usually in case of a cause.

However, more often than not, it isn’t. Thus, calling out the game.

The sooner people realize what they need or want and how they should distinguish that from the hype around everything, the better.

Instead of falling in the traps, it’d become so much easier to be decisive about everything once you know who you are.

#WhatsTheHype